Keywords
celebrity culture
live streaming
subjectivity
Trump
online series
How to Cite
Abstract
The aim of this article is to critically inquire into the influence that cultural devices have on reprogramming capitalistic subjectivity in its sensitive dimension and the importance of pop culture in shaping this hyper-mediated, glocal reality. The author analyzes the connections linking digital psychopolitics, celebrity culture, and the live regime as a discursive, material, economic, and epistemic conglomerate that reprograms our sensitivity by producing aestheticized realities, propagated by online television series.
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